Design Like Her

Context

For decades, women have been considered the most fragile and weaker gender in the majority of fields. Although society has moved closer to the achievement of gender equality, many challenges remain. 

In the Graphic Design field, the role, contribution and recognition of women designers has often been unappreciated. Alongside multiple current statistics that confirm fewer career opportunities and lower-income female graphic designers face compared to male, it can also be considered that this problem may start in education.

Context

For decades, women have been considered the most fragile and weaker gender in the majority of fields. Although society has moved closer to the achievement of gender equality, many challenges remain. 

In the Graphic Design field, the role, contribution and recognition of women designers has often been unappreciated. Alongside multiple current statistics that confirm fewer career opportunities and lower-income female graphic designers face compared to male, it can also be considered that this problem may start in education.

Through an urge to show how women contribute to graphic design, this project intends to celebrate their work while creating awareness on the issue of gender inequality in the discipline and profession of Graphic Design

Through an urge to show how women contribute to graphic design, this project intends to celebrate their work while creating awareness on the issue of gender inequality in the discipline and profession of Graphic Design

motive

According to Human Rights Careers, some of the main issues that cause gender inequality still prevail in many fields. The uneven access to education, lack of employment and payment equality, poor medical care, lack of legal protections, bodily autonomy and representation are some of the injustices women suffer across the globe. This fundamental human right “is a necessary foundation for a peaceful, prosperous and sustainable world.” (Gender Equality, United Nations)

Design critic Alice Rawsthorn, stated in an article for The New York Times that “If you flick through the design history books, you’ll notice that pretty much all the ‘great designers’ have something in common. They’re men.” (Rawsthorn, A., 2008) In the “male-controlled industry” (Dieterle, L, 2020) we live in, female graphic designers are not well represented nor recognized. 

Aims

Create awareness about the issue of gender inequality in graphic design

Explore society’s view regarding women as graphic designers

Celebrate and show how female designers contribute to this discipline

Project

In this website, you will have access to information about the issue of gender inequality in Graphic Design. This information takes various forms, from interviews where female graphic designers share their experience and opinion about this topic; biographies and work of female pioneers in design history; a list of articles about this issue; and statistics that prove this to be a real problem that needs change.